How to Leverage Self-Reliance to Create Opportunities, Communicate Effectively, and Build Your Personal Brand | Maha Abouelenein
May 14, 2024
Today, I connected with Maha Abouelenein, the CEO and Founder of Digital and Savvy, who has more than 30 years of experience as a global communications strategist and is the author of 7 Rules of Self-Reliance.
In this conversation, she shares with us the role of self-reliance in building your personal brand, communicating more effectively, and why mastering this skill can position you to make a much greater impact in your work.
FROM TODAY'S EPISODE:
- Understanding what self-reliance is, what it is not, and how it can change your life
- How to be self-reliant while remaining strongly supported in your community
- How to create an authentic personal brand while protecting your private life
- The process of communicating effectively (when what you have to share is controversial)
WHO IS MAHA ABOUELENEIN?
Maha Abouelenein has more than 30 years of global communications experience advising corporate giants, high-growth startups, governments, and high-net-worth individuals in the USA. She is the CEO of Digital & Savvy, a strategic communication consulting firm based in the U.S. and Dubai, and sits on the Board of Directors of The Associated Press.
She launched some of the world’s largest tech companies in the Middle East from communications, policy, and business development perspectives - from Google and Netflix to Udacity and Careem (Uber) and more. She supported the largest IPO and the largest acquisition in Egypt’s history at Orascom Telecom. She also built sports marketing programs and strategic partnerships for the Olympics, NASCAR, the NBA, ATP Tennis, Golf, and the NFL at consumer product giant General Mills.
Pre-order the 7 Rules of Self-Reliance here
