Creators Who Get PAID, TikTok Shop, and Opportunities to Monetize | Susan George
Aug 19, 2024
Susan George is the founder and CEO of Mediary, where she launches and scales top brands on TikTok through strategic influencer campaigns.
As a Pop/Soul recording artist herself, she knows firsthand that pursuing creativity seriously as a career makes you a business. You need to not only be creatively talented but also be intentional about knowing how to monetize.
During the pandemic, she started making videos on TikTok, landed big brand collaborations for herself, and eventually helped other creatives land deals and find unique ways to monetize, including, more recently, creating and selling products through TikTok Shop.
FROM TODAY'S EPISODE:
- How she negotiates and lands collaborations with big brands (Cliff bar)
- How she “made her husband an influencer”
- How she helps influencers create their own products
WHO IS SUSAN GEORGE?
Susan George, the founder and CEO of Mediary, has witnessed firsthand the transformative power of social media as a bridge to supportive and like-minded communities around the globe.
From empowering women to express their authentic selves online and ensuring they are compensated for their efforts, to translating a founder's vision into a compelling brand narrative, she views social media as a great equalizer. It enables anyone to build an audience and create opportunities based on their passions, talents, and pursuits.
Susan's vision for Mediary is to establish it as the premier agency for creatives and brands that think outside the box. She aims to foster genuine connections and communities that support, uplift, and inspire, ultimately striving to make the world a better place. She invites others to join her on this journey.
Connect with Susan George: https://www.instagram.com/susangofficial/ or https://www.mediarymarketing.com/
